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Field notes from Indian factory floors.

No thought-leadership theatre. These are write-ups of problems we have actually hit, measured and fixed — written for people who run lines and compliance programmes.

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Why a printed QR code is not an anti-counterfeit measure.

Most "scan to verify" implementations can be defeated with a phone camera and a ₹15,000 label printer. Here is the difference between a QR code that points at a website and one that actually proves something — and what to ask a vendor before you sign.

14 min read · Nandita Venkatesan, CTO
Verification
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Recent writing.

What DPDP actually requires when a consumer scans a product code

Consent, purpose limitation and the grey area of approximate location data. A practical walkthrough of the decisions we made, and the ones we deliberately avoided making for our customers.

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Print-head drift: the failure mode that quietly wrecks scan rates

Slow nozzle degradation does not stop a line — it just erodes readability until rejection rates spike a week later. Here is the monitoring threshold we settled on after four plants.

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Diversion is not a distribution problem. It is a data problem.

Almost every brand we work with discovers its leakage pattern is narrower than expected — a handful of routes and two or three pin codes. What scan data reveals in the first 60 days.

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Designing an offline-capable scan queue for a warehouse with no signal

Conflict resolution, idempotency and why we gave up on last-write-wins. The architecture behind dispatch verification that survives a dropped connection mid-pallet.

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FSSAI traceability records without a second register

What inspectors actually ask for, mapped to the data your serialization system already holds. A template for the record export we ship to food customers.

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Reward fraud: the four patterns we see and how we stop them

Bulk scanning, code sharing, retailer-side abuse and recycled cartons. Each needs a different control — and one of them cannot be solved by software alone.

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Aggregation at break-bulk points: the audit trail nobody plans for

Splitting a carton at a depot breaks the parent-child chain unless you designed for it. How to handle re-pack without losing traceability.

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How to evaluate a traceability vendor: 22 questions that separate them

The questions we wish customers asked us first, and the answers that should worry you. Includes the ones we don't score well on yet.

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